MESSAGE FROM NORAL'S FOUNDER

This year, as Noral celebrates 10 years of service, I remain avidly committed to the power of public service advertising and social marketing, and the positive influence it can have on our lives.

In 1998, I founded Noral Group International, Inc. after serving as Executive Vice President of The Advertising Council, with the unparalleled experience of overseeing some of the public service campaigns that would come to define our nation and reflect the generosity, trials and tribulations of its citizens. Noral made it possible for me to apply this expertise to a broader and more diverse base of clients, tackling issues such as health, education, the environment and community engagement. Furthermore, it proved the ideal opportunity to utilize my keen appreciation for research and the fundamentals of strategic marketing, innovation and quality work. These were hallmarks of my career
and serve as the foundation for Noral.

A great deal has transpired. Noral can reflect on a history filled with prestigious clients, high quality
work and results. I take pride in still working with our very first client, the World Advertising Research Center. Over the years, Noral has successfully expanded its client base with the non-profit community and Federal government; a recognition of our talent for projects dealing with sensitive, complex
social issues.

At Noral, we look forward to continuing to expand our marketing credentials for positive change with the same zeal in the next 10 years as in the first ten. We hope there is an opportunity to join efforts with you
to reach your goals moving forward.

Best,
Eva Kasten