Eva’s background makes her the ideal candidate to position, promote, and align companies for success. Before launching Noral, Eva was Executive Vice President of The Advertising Council, where she guided the strategic planning, creative content, and public relations needs of the $1 billion/year worth of pro-social media efforts for 40+ non-profit and government groups.
Some of the notable PSA Campaigns that she managed included Vince and Larry Crash Test Dummies’ "You can Learn A Lot From A Dummy" and "Drinking and Driving Can Kill A Friendship" - both for the U.S. Department of Transportation; Smokey Bear’s "Only You Can Prevent a Forest Fire" for the U.S. Forest Service; "A Mind Is A Terrible Thing To Waste" for the United College Fund; and "Get High. Get Stupid. Get AIDS." for the U.S. Department of Health and Human Services. She takes pride in having helped launch both The Points of Light Foundation and America’s Promise-The Alliance for Youth, and having been responsible for a Telly award-winning documentary and numerous Effie campaigns.
In addition to working with the nation’s most respected minds in marketing and advertising, Eva’s has interacted with several White House Administrations and Cabinets, resulting in public service initiatives with Presidents Bush and Clinton, the First Ladies, and Cabinet Secretaries for efforts like the Healthy Start Initiative, Childhood Immunizations, and Children First, to name a few. Her political involvement resulted in the founding of Congressional Wives for Bush and extensive personal campaign activities in Wisconsin politics.
She is committed to finding better, faster, and smarter solutions for her clients. Those clients cover a range of media, non-profit, and corporate entities including Discovery Networks, Sesame Workshop, WARC Publications, Bravo Network, National Safe Kids Campaign, and National Parks Conservation Association.
Eva is a Director of The Campaign for Our Children, Inc, and resides in Washington, DC with her husband, Preston Brown, and her daughter, Nora.
Previously: The Advertising Council Inc, 10 years; The American Association of Advertising Agencies, 3 years; DDB (Needham Harper), 1 year; D’Arcy (Benton & Bowles), 5 years; Jensen & Associates, Inc., 3 years.
MBA -The Amos Tuck School of Business Administration, Dartmouth College;
BA -Wellesley College
Peter’s background has armed him with best practices from both market leaders and start-ups. Prior to joining Noral, he headed market research at Washingtonpost.Newsweek Interactive, where he applied proprietary and syndicated research to enhance business and consumer marketing, strategic and product planning, and advertising sales efforts. There, he helped develop the unit’s first-ever trade marketing campaign, identified the advertiser and consumer features for the next generation of WashingtonJobs.com, and launched a suite of mobile content products for consumers.
As a consultant, Peter increased subscriptions by a third for a specialty publisher by streamlining the signup process and running a targeted search engine marketing campaign. He also created an alliance strategy for a business intelligence software company. At Bain & Company, he developed a new product and market test for a leading snack company’s convenience store channel; he also rationalized a tool manufacturer’s product line by allocating overhead costs to measure profitability.
A former journalist and editor, Peter maintains an interest in writing and filmmaking. He lives in Washington D.C. but travels to outdoor destinations at any opportunity.
Previously: The Washington Post Company, three years; Bain & Company, three years.
MBA - Harvard Business School; BA, Economics and Political Science - Rice University
Previously: U.S. Department of Health and Human Services, 10+ years.
Master in Public Health from George Washington University in Washington, D.C.
